5 Ways to Promote Affiliate Programs
by Jason Gazaway
After having chosen
several programs to join, you probably realize that customers
won't knock on your door - you have to come to them. By promoting
your affiliate programs successfully, you build your own success!
So what should you
do to promote your affiliate programs? Here are five methods which
have succeeded for millions and can succeed for you, if you choose
to follow the same steps as those millions before you!
#1 Create your own
marketing affiliate program materials.
Many people use the
marketing materials provided by the program they signed up for.
Guess what? Thousands of people are using those same materials,
those same ready-made websites and those same advertisements.
People are easily bored and those ads get old really, really fast.
Create something brand new and all your own!
* Create your own promotional
website instead of using a stale, pre- packaged website. This
is not very expensive and the returns can be huge!
* Create your own brochures
and pamphlets. Whether using email or mailing materials to prospects
in the old-fashioned way, be sure your material is fresh and new.
* Create compelling
business cards. The business cards you hand out to contacts that
you network with should also be fresh, new, and cause the person
reading the card to feel compelled to contact you. A simple byline
such as "Information on Becoming an Overnight Success"
can be all it takes to make that person call you for more information.
* Write original articles
and submit for publication to ezines for exposure of your fresh
#2 Generate Leads from
an Opt-In Email List
Sure, you can buy names
from email lists, but are those people even interested in the
type of product you have to offer? Probably not! Create an opt-in
mailing list by allowing prospects who come to your website to
choose to receive a free newsletter. This gives you the opportunity
to include information in the newsletter about your products.
Why is this the best way?
* Allows contact with
people who have at least some interest in the product you are
promoting on your website
* Generates mailing
list for future products you may promote
* Saves tons of money
compared to buying mailing lists!
After all, think of
all those flyers that come in the newspaper. What do you do with
them? If you are like most people, you throw them away because
they don't pertain to you. If all the flyers in your newspaper
were placed there because you, personally, had expressed interest
in them, you probably would read them all! This is the difference
between random mailing and mailing to prospects that share an
interest in your product type!
#3 Network, Network,
Never miss an opportunity
to network with others who may have an interest in your products,
or even be interested in joining the affiliate program under you.
* Share your own success
story with others you encounter. Many will be interested in joining
you in your endeavor.
* Offer to mentor new
prospects to ensure their success.
* Exchange business
cards and make follow-up calls to encourage them to talk with
you further about your programs.
#4 Use Blogs to Promote
In the past year, blogs
have become extremely popular. You can use this forum to your
advantage in promoting your affiliate marketing programs.
* Generate top-quality
content to place on the blogs.
* Be sure that the
blogs you choose are not over saturated by affiliate marketers
already. Locate fresh blogs to use in your promotions.
* Content should compel
the reader to action. Make them HAVE to check out your program.
#5 Use banner exchanges
to your advantage.
Most marketers know
that banner exchanges can help them promote their products, but
there are a few tricks to success.
* Make sure your banner
is placed on sites that will attract the same client base that
will desire you product.
* Create attractive
and compelling banner content. Plain-Jane banner ads won't attract,
those that send acompelling message to act will!
* Always look for new
places for your banner to appear. Don't become complacent because
you have three or four sites showing your banner. There are new
websites every single day!
These five tips will
help you successfully promote your affiliate programs. There are
many other ways to promote products, but these are proven to work
for people who dedicate themselves to ensuring their programs
get the necessary exposure to succeed.
About the Author
Jason Gazaway is a
22 year old full-time affiliate marketer. Learn how Jason was
able to quit his "day" job and how you too can accelerate
your own affiliate marketing business.
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